Services
- Brand Identity
- Digital
- Website
- Mobile Design
- Design System
- Print Design
- Motion
- Digital
Client
Hajra Waheed
Industry
Arts and Culture
Team
Sthuthi Ramesh Sebastian Grenzhauser Arnas Ziedavicius Sayeed Islam
Identity, website design and development for Montreal based artist Hajra Waheed.
Hajra Waheed’s multidisciplinary practice ranges from painting and drawing to video, sound, sculpture and installation. Amongst other issues, she explores the nexus between security, surveillance and the covert networks of power that structure lives, while also addressing the traumas and alienation of displaced subjects affected by legacies of colonial and state violence. Characterized by a distinct visual language and unique poetic approach, her works use the ordinary as a means to convey the profound, and landscape as a medium to transpose human struggle and a radical politics of resistance and resilience.
Our design approach focused on allowing Hajra’s powerful work to take centre stage, with the design serving as a subtle, minimal backdrop. The choice of a serif typeface is a nod to the poetic nature of Hajra’s work.